You can see I missed Week 9. I was at a family reunion that I was in charge of and didn’t prepare enough to get everything done in my class that I should have before the reunion.
This week, I thought I was all ready to go to start my ads campaign, but every time I saw my instructor’s screenshots, it looked very different than mine. Long story short – I emailed my instructor to see if I was operating in the express version and I was and that needed to change. I called Google 4 times. The first time some information was taken and I was transferred …. transferred to nothing. The second time I was in connection with a man who changed all my ads and upped my bid max by over 300% and told me that I didn’t need to be in the regular mods because it wasn’t the most effective. He and I also corresponded through some emails. The third time I called, the gentleman helped me show my screen in the regular ads mode. I was thrilled! We got off the phone and it didn’t take long for me to realize my campaign hadn’t transferred. The fourth time I was put in contact with probably the most patient employee at Google. She helped me pause my current Express campaign and start a totally new campaign in the regular mode. The problem through all of this had to do with emails. My computer was logged in to my personal email instead of the email I use for school. So even though I would log in to Google Ads with my school email, because my computer was logged in to my personal account, for some reason, it wouldn’t let me get into regular mode. I certainly am not going to pretend like I understand how that all works, but I am so grateful to have it figured out!
So, what did I learn this week …. well I used the grade calculator tool in my class grades section and learned that if I did the bare minimum and kiss the ads campaign goodbye, I could have passed the class with a solid ‘D’. That was hard to swallow after having a 100% through lesson 8. Even still, I was seriously considering that option. I learned that not all Google employees are fantastic. I learned patience. I learned perseverance. I learned (or re-emphasized) that I am not a “marketing-Google ads-computer-techy” kind of girl. But I’ve also learned to appreciate those who are.
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